Based on research and not influenced
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Gemvara is Closed; the Best Alternatives for Jewelry

Gemvara was one of the best places to shop for good jewelry products and even allowed flexible monthly payments through Affirm.

This brand enabled customers to enjoy personalized jewelry by selecting gemstones, metals, and settings to suit their individual preferences and styles.

Known for its high-quality craftsmanship and ethically sourced materials with a diverse range of gemstones, including diamonds, sapphires, and more.

But Gemvara is no more as it has shut down its operations but don’t bother much, we have the best alternatives where you can still get quality jewelry with options to buy now and pay later with no credit check.

Best Alternatives to Gemvara

Below is the list of top jewelry retailers and brands of great quality to shop as Gemvara has stopped its business:

Amazon Jewelry

Amazon

Accepts

Affirm, Prime Visa, Citi Flex

Type

Marketplace


Tip: Probably the best single alternative to Gemvara as it allows you to shop at varying jewelers on the marketplace and also enjoy monthly payment through options like Prime Visa Installment, Affirm, Citi Flex Pay, and Amazon Pay in 5.

 

Amazon, as a global e-commerce giant, offers a vast and diverse selection when it comes to buying jewelry with its collection and thousands more from other brands on the marketplace.

The platform boasts an extensive range of options, from affordable everyday pieces to high-end and luxury items.

 

Read more about Amazon Jewelry

Whether you are seeking classic designs, trendy styles, or unique handmade creations, Amazon’s jewelry section caters to varied tastes.

The platform also accommodates various budgets, with frequent discounts, deals, and a wide price range, making it accessible to a diverse audience.

If you ever used the financing option provided by Gemvara, you probably recall it used Affirm and this is also available to utilize when shopping on the marketplace alongside other buy now pay later for Amazon purchases.

John Hardy

John Hardy

Accepts

Affirm, Prime Visa, Citi Flex

Type

Retailer


Tip: John Hardy is a renowned luxury jewelry brand known for its handcrafted pieces that blend traditional Balinese artisanship with contemporary design.

 

At the heart of John Hardy’s creations is a dedication to preserving the rich heritage of Balinese craftsmanship.

Skilled artisans, often from multi-generational families, intricately weave, carve, and shape precious metals into distinctive jewelry.

 

Read more about John Hardy

The brand’s signature is the “Classic Chain” motif, a symbol of community and interconnectedness.

Gemvara used to have the filter “By Gemstone” option for its jewelry where you could opt for diamonds and John Hardy has classic replacements for those products that once were Gemvara’s.

With a full store set-up on the marketplace, you will enjoy the pay-in-4 options on Amazon to spread the costs of your jewelry purchases.

Diamond Wish

Diamond Wish

Accepts

Affirm, Prime Visa, Citi Flex

Type

Retailer


Tip: Diamond Wish is a reputable online jewelry retailer specializing in exquisite diamond jewelry, particularly engagement rings and wedding bands.

 

Diamond Wish has established itself as a trusted destination for those seeking timeless and elegant pieces just like how Gemvara once was.

The brand’s primary focus is on engagement rings, offering a diverse range of styles from classic solitaires to intricate halo and vintage-inspired designs.

 

Read more about Diamond Wish

You can also customize your rings, selecting the diamond cut, carat weight, color, and clarity to create a personalized and unique piece.

While it might not have been crafted in NYC, it is made in the USA just like Gemvara but based out of Downtown, Los Angeles.

This platform offers a 30-day return policy, better than the 45 that was for Gemvara.

Angara

Angara

Accepts

Affirm, Prime Visa, Citi Flex

Type

Retailer


Tip: Angara is an online jewelry retailer known for its exquisite gemstone jewelry, providing a unique blend of timeless elegance and modern craftsmanship similar to Gemvara.

 

This retailer has earned a reputation for delivering high-quality, customizable pieces that showcase a diverse array of gemstones.

The brand specializes in crafting jewelry featuring a variety of precious gemstones, including sapphires, rubies, emeralds, and diamonds.

 

Read more about Angara

Each gemstone is carefully selected and set into finely designed pieces, ranging from engagement rings and wedding bands to earrings, necklaces, and bracelets.

You can also personalize your jewelry by choosing the gemstone type, cut, carat weight, and metal, creating a piece that resonates with your style and preferences.

The option to customize extends to the ability to select different gemstone shapes and settings, allowing for a truly bespoke experience.

It retails through its Amazon store as well as through the personal website available to shop with features for customizations and quick-to-shop filters.

Wellignsale

Wellignsale

Accepts

Affirm, Prime Visa, Citi Flex

Type

Retailer


Tip: Wellingsale is another online jewelry retailer known for its extensive collection of high-quality and affordable fine jewelry.

 

Wellingsale is another good alternative to Gemvara that has become a popular choice for those seeking stylish and timeless jewelry without compromising on quality.

The brand offers a wide selection of jewelry, including rings, earrings, necklaces, bracelets, and more, crafted from various precious metals such as gold and sterling silver.

 

Read more about Wellignsale

Its inventory caters to a range of tastes and occasions, from classic and elegant designs to more contemporary and fashionable styles.

With varying categories of jewelry, including necklaces, pendants, earrings, bracelets, bangles, and more, there is no doubt that Wellignsale is a good alternative to Gemvara.

Brilliant Earth

Brilliant Earth

Accepts

PayPal, Affirm

Type

Retailer


Tip: Another good Gemvara alternative; Brilliant Earth has positioned itself as a leader in the ethical and eco-friendly jewelry market.

 


Brilliant Earth stands as a prominent and ethically driven online jewelry retailer, renowned for its commitment to conflict-free diamonds, sustainable practices, and socially responsible sourcing.

Its dedication to providing customers with ethically sourced and environmentally responsible diamonds and gemstones makes it a go-to destination for good jewelry.

 

Read more about Brilliant Earth

The brand’s emphasis on transparency is reflected in its use of responsibly mined materials, including recycled metals and conflict-free diamonds that adhere to stringent ethical standards.

One of the standout features of Brilliant Earth is its focus on traceability. You have the opportunity to trace the origin of your diamonds back to specific mines, promoting transparency in the supply chain.

Its product offerings include a diverse range of engagement rings, wedding bands, earrings, necklaces, and other fine jewelry pieces.

Being one of the stores that accept PayPal financing options, you can spread payments using Pay in 4 and PayPal Credit.

Zales

Zales

Accepts

Affirm, Progressive

Type

Retailer


Tip: Zales is one of the oldest names in the jewelry industry with a history dating back years and with its vast collections, you can make it one of your best alternatives to Gemvara.

 

With a rich history spanning nearly a century, Zales has become a leading name in the American jewelry industry, providing an extensive range of jewelry for every special moment in life.

Zales’ commitment to exceptional craftsmanship and quality materials is evident in its diverse collection, which includes engagement rings, wedding bands, necklaces, bracelets, earrings, and watches.

 

Read more about Zales

The brand caters to a broad spectrum of tastes and occasions, from timeless and classic designs to more contemporary and fashion-forward styles.

The prominence of Zales in the engagement and bridal jewelry market is exemplified by its selection of stunning engagement rings.

The brand offers an array of options, from traditional solitaires to intricate halo settings, allowing couples to find the perfect ring that symbolizes their love and commitment.

With both physical stores and a robust online presence, Zales has made its jewelry accessible to customers across the United States.

The brand’s physical locations often serve as destinations for those seeking personalized assistance and expertise from knowledgeable staff.

Mejuri

Mejuri

Accepts

PayPal, Klarna

Type

Retailer


Tip: Mejuri is a popular fine jewelry brand known for its direct-to-customer model of product supply which reduces the time for delivery and better pricing.

 

Mejuri is a disruptive force in the jewelry industry, redefining the way people perceive and purchase fine jewelry.

The brand has garnered attention for its commitment to offering high-quality, minimalist designs at accessible prices, challenging the traditional norms of the luxury jewelry market.

 

Read more about Mejuri

It operates on a direct-to-consumer model, eliminating the middlemen and bringing fine jewelry directly to customers.

This approach allows the brand to maintain control over the entire production process, ensuring ethical sourcing of materials and meticulous craftsmanship.

The brand’s collections feature modern, versatile designs that can seamlessly transition from casual wear to more formal occasions.

From delicate stackable rings to timeless necklaces and earrings, Mejuri’s pieces are crafted to be effortlessly integrated into the wearer’s daily style.

If you want to spread the cost of your purchases on Mejuri, it supports shopping with Klarna for either the six-weekly or long-term option. 

Ritani

Ritani

Accepts

PayPal, Klarna

Type

Retailer


Tip: Ritani is another good option to use as a replacement for Gemvara, thanks to its amazing online presence and network of offline stores.

 

Ritani is a reputable alternative to Gemvara and an innovative player in the world of fine jewelry, particularly renowned for its exquisite engagement rings and bridal collections.

The brand has successfully combined traditional craftsmanship with modern technology to create personalized and timeless pieces for its customers.

 

Read more about Ritani

What sets Ritani apart is its unique blend of online convenience and the in-store experience.

The brand offers a seamless online platform where customers can explore a vast selection of engagement rings, wedding bands, and fine jewelry.

However, Ritani takes the experience a step further by partnering with a network of trusted local jewelers across the United States.

Customers have the option to preview their chosen ring in person at a nearby partner jeweler before making a final decision, combining the ease of online shopping with the reassurance of a traditional in-store experience.

It is especially known for its distinctive “Create Your Own” feature, allowing customers to customize their engagement rings down to the smallest detail.

From choosing the diamond cut and carat weight to selecting the metal and setting style, this interactive tool empowers customers to design a ring that reflects their unique style and preferences.

Jared

Jared

Accepts

PayPal, Affirm, Progressive

Type

Retailer


Tip: Jared specializes in engagement rings, wedding bands, diamonds, and designer pieces. It is a premier destination for fine jewelry shopping just like Gemvara.

 

Jared, The Galleria of Jewelry, is a prominent and trusted name in the world of fine jewelry retailing.

The brand has become synonymous with a diverse and extensive collection of exquisite jewelry, including engagement rings, wedding bands, diamonds, gemstones, and designer pieces.

 

Read more about Jared

The stores, often referred to as “The Jewelry Destination,” are designed to be inviting and showcase a wide range of jewelry styles and brands.

Jared is particularly renowned for its extensive selection of engagement and bridal jewelry.

The store offers a curated collection of engagement rings, featuring a variety of styles, cuts, and precious metals.

The range includes timeless classics, contemporary designs, and exclusive pieces from renowned designers, ensuring there’s something to suit every taste and preference.

One notable aspect of Jared’s approach is its emphasis on the “Jared Vault,” a unique section of the store dedicated to offering exceptional value and exclusive deals.

Here, customers can find a rotating selection of discounted jewelry, providing an opportunity to purchase high-quality pieces at more accessible prices.

Noémie

Noémie

Accepts

Amazon Pay, Bread

Type

Retailer


Tip: Noémie is another direct-to-consumer fine jewelry brand known for its amazing collections and just like Gemvara, works with skilled artisans and uses cutting-edge technology to ensure precision and quality in every piece.

 

Noémie has carved a niche for itself in the world of fine jewelry with its commitment to craftsmanship, transparency, and accessibility.

Noémie is renowned for its direct-to-consumer model, bypassing traditional markups to offer high-quality jewelry at accessible prices.

 

Read more about Noémie

The brand places a strong emphasis on ethical practices, using conflict-free stones and recycled 18-karat gold in its creations.

This commitment to sustainability aligns with the evolving values of conscious consumers.

One of Noémie’s standout offerings is its engagement ring collection, featuring an array of classic and contemporary designs.

The brand combines traditional craftsmanship with modern technology to create stunning pieces that symbolize enduring love.

Each engagement ring is made to order, allowing for customization based on individual preferences.

Beyond engagement rings, Noémie offers a diverse range of fine jewelry, including necklaces, bracelets, earrings, and rings.

Why is Gemvara Closing?

Gemvara Old Homepage

Gemvara shut down its service due to struggling operations as it became too expensive for it to keep up with rapidly changing shopping trends in the jewelry industry.

The platform functioned by securing rounds of funding from investors, amassing a substantial $40 million between 2011 and 2012 in series C and D funding.

Despite these significant investment rounds, the platform faced challenges and eventually changed ownership in 2016 when it was acquired by Richline Group, a subsidiary of Berkshire Hathaway.

Gemvara had no real inventory and was only an online platform that allowed for vast jewelry customization which would then be sourced through its partners and delivered to customers but as sales declined, it was more costly to push more funds into marketing and continue to operate.

Just like every business in hard times, the owner felt there was no need to keep it and decided to take it out of operation.

However, the group has other similar brands like Gemvara with Rio Grande and LeachGarner some notable names within their ranks.

 

While it lasted, Gemvara was a great platform to get custom fine jewelry with good quality but now that it has closed, it is worth checking the alternatives.

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